Postcard Marketing Secrets
by Martha Retallick
A Little
History
Eight years ago, when my studio was stuck in the
Starving Startup phase, I sent a postcard to announce
the grand opening of a website I had created. That
mailing was phenomenally successful.
Back in those days, success of any sort was hard
to come by. So I sent out another card mailing a
few months later. Alas, that mailing didn't do as
well as the first one, but since I'd tasted success
before...
...I kept on sending the postcards. I still do.
Why? Because those cards bring in business, and
because postcarding is fun! And when was the last
time you had fun with your marketing?
Seriously, experts say that if a marketing effort
is to be successful, it must be repeated. So, if
you're enjoying your postcarding, you can't help
but keep it up. Now that's fun that you can take
to the bank!
Since so many small business people struggle with
marketing, and have few promotional options that
are affordable, I decided to write Postcard Marketing
Secrets. This downloadable PDF manual will show
you how to put postcards to work for your business—profitably.
I'll show you exactly how I came up with that $6.00
per name per year figure that you read up at the
top of the page. And if you're really on a tight
budget, I'll also show you how you could do a postcard
marketing campaign for a lot less!
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